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Cessna near top in customer supportThe annual survey conducted by Professional Pilot magazine put Cessna second
only to Gulfstream in aircraft product support in the jet category.
Gulfstream and Cessna Aircraft came out on top in a recently released
corporate aircraft product support survey.
Professional Pilot magazine released the results of its 17th annual survey in
its August issue.
In the jet category, Gulfstream was first with a score of 8.06 out of 10,
followed by Cessna, Dassault Falcon, Hawker Beechcraft and Bombardier
Aerospace.
In the turboprop category, Pilatus took first, followed by Cessna, Hawker
Beechcraft, Socata and Piper.
"We find a great deal of value in third-party surveys such as the Pro Pilot
surveys," said Cessna spokesman Doug Oliver. "We take them very seriously."
Cessna will study the results and comments from respondents to see how to
improve.
Cessna came in second place behind Gulfstream last year and was first two
years ago. Cessna wants to take back the top spot next year.
"We always strive to be No. 1," Oliver said.
The magazine polled corporate turbine aircraft operators to rate the quality
of after-sale service provided by the manufacturers. The survey had 2,018
respondents.
Conklin & de Decker of Arlington, Texas, performed the independent data
analysis.
Gulfstream is the only business jetmaker to have an aircraft dedicated to
carrying parts and technical representatives to customers when needed, the
magazine said.
Cessna, meanwhile, is "solid as a brick and deserves our salute for providing
more service for more jet aircraft in the worldwide business fleet than any
other manufacturer," it said.
With so many customers, "it's hard to please them all," the magazine
said.
Hawker Beechcraft's service for its Premier I jets scored the highest for any
jet. The company understands how important service is, the magazine said.
"As such, they will continue to entice them with good service so that they
buy repeat aircraft," the survey said.
The magazine contemplated what has happened at Bombardier, which topped the
survey from 1991 to 1994.
"They used to have a group of knowledgeable graybeards serving their
customers," the magazine said. "Now company management is very concerned with
its support position and has spooled up efforts in the aircraft service
race."
Progress is being made, said Bombardier spokeswoman Danielle Boudreau.
"I can't say we're satisfied," she said. But, she added, "we're working
harder to accelerate our program."
Bombardier has added personnel, established parts distribution centers and
streamlined parts delivery to customers. This month, it opened a parts depot in
Sao Paulo, Brazil.
In September, it is launching a customer service program for operators of
jets more than 10 years old, Boudreau said.
"It's not completely defined," she said. "It's an open invitation to tell us
more about what you need and how we can work together."
Bombardier is increasing parts availability for the older aircraft and
working to identify special engineering needs that might occur, she said.
"We're trying to put together programs to better help them out," Boudreau
said. Source | http://www.kansas.com/107/story/155623.html |